-
New Zealand Made
Crafted with care using premium ingredients from New Zealand's pristine landscapes.
-
8 Superfoods
Packed with nutrient-rich superfoods to support your pet's vitality and well-being.
-
Grain-Free
A wholesome, grain-free recipe for sensitive tummies and natural energy.
-
Whole Pet Health
Balanced nutrition to promote healthy skin, coat, digestion, and overall wellness.
Bestsellers
-
[Bundle of 4] Wishbone Tuna Lovers Variety Pack - Cat Urinary Care Topper in Cans 85g
Regular price $13.96 NZDRegular priceUnit price per$0.00 NZDSale price $13.96 NZD -
[Bundle of 4] Wishbone Chicken Lovers Variety Pack - Cat Urinary Care Topper in Cans 85g
Regular price $13.96 NZDRegular priceUnit price per$0.00 NZDSale price $13.96 NZD -
[Cat Starter Kit] Wishbone Roost for Cats - New Zealand Chicken 500g
Regular price $10.49 NZDRegular priceUnit price per$14.99 NZDSale price $10.49 NZDSale -
[Dog Starter Kit] Wishbone Ocean for Dogs - New Zealand King Salmon 500g
Regular price $10.49 NZDRegular priceUnit price per$14.99 NZDSale price $10.49 NZDSale
![[Bundle of 4] Wishbone Tuna Lovers Variety Pack - Cat Urinary Care Topper in Cans 85g](http://wishbonepet.co.nz/cdn/shop/files/APPROVED_ed1522b4-45bb-4234-a837-2077b685fce9.png?v=1742478237&width=533)
![[Bundle of 4] Wishbone Chicken Lovers Variety Pack - Cat Urinary Care Topper in Cans 85g](http://wishbonepet.co.nz/cdn/shop/files/APPROVED_62f77233-e2eb-4c99-8142-08dd82b063e0.png?v=1742478056&width=533)
![[Cat Starter Kit] Wishbone Roost for Cats - New Zealand Chicken 500g](http://wishbonepet.co.nz/cdn/shop/files/beefoceandog_7.png?v=1735225694&width=533)
![[Dog Starter Kit] Wishbone Ocean for Dogs - New Zealand King Salmon 500g](http://wishbonepet.co.nz/cdn/shop/files/beefoceandog_6.png?v=1735225718&width=533)
Why Wishbone?
We have something for every pet with our wide range of recipes that include dry food, freeze-dried toppers and wet cans at prices you'll love.
- Nutritionally dense
- Packed with delicious, natural ingredients
- Superfoods for a daily immune boost
- Taurine-enriched for strong, healthy hearts
- Sustainably-sourced natural ingredients
Top Categories
-
@franky_and_floyd
Shop Now" We love pasture raised New Zealand Lamb, so much that we have our own flock. Wishbone pet food ticks those boxes and also includes vitamins. "
-
@mickys_pets
Shop Now" Leia’s Winter Self Care Tips is to dress warm and eat nutritious food! 🥰🧣🐟 Thank you @wishbonepetfood for filling her belly with goodness! 💖 "
-
@otisandtheodore
Shop Now" Wishbone Pet Food is my love language for my dogs - absolutely loving the new pastel packaging and can’t decide which flavour is our favourite! "
-
@chesterandbarney23
Shop Now" Presenting @wishbonepetfood Campaign to welcome their new packaging What is your love language ? Barney’s love language is acts of service. "
What Makes Us Unique
Our holistic approach to nutrition starts by choosing the best, natural ingredients from one of the most pristine places in the world - New Zealand.
Discover More
Let customers speak for us
Brandon Lewis
Premium Taste: Gourmet Delight!
Gourmet delight with a premium taste. Awesome Pawsome treats make every day special for my dog.
![[Dog Treat Bundle of 6] Awesome Pawsome All Natural Dog Treats 85g](https://cdn.shopify.com/s/files/1/0442/8965/4934/files/NEW_PRODUCT_SHOTS_500X500_2_150x150.png?v=1736391039)
Grace L.
Cats Can't Get Enough!
Tried the Wishbone Roost Cat Starter Kit and my cats absolutely loved it! The small bag was a great way to test it out, and seeing how much they enjoyed it, we’ll be sticking to Wishbone from now on. Excited to see how they like the larger bags.
![[Cat Starter Kit] Wishbone Roost for Cats - New Zealand Chicken 500g](https://cdn.shopify.com/s/files/1/0442/8965/4934/files/beefoceandog_7_150x150.png?v=1735225694)
Jessica M.
Top Choice for Sensitive Tummies!
We've had a tough time finding food that doesn't upset our Jessie's stomach. The Wishbone Ocean Starter Kit has been a game changer—no issues at all, and she's more energetic than ever! It's reassuring to find a brand that delivers on its promise. Will be purchasing more soon!
![[Dog Starter Kit] Wishbone Ocean for Dogs - New Zealand King Salmon 500g](https://cdn.shopify.com/s/files/1/0442/8965/4934/files/beefoceandog_6_150x150.png?v=1735225718)
Shirley Roycroft
Yummy dog food
My boy just loves his new dog food. Salmon
We must try the mixed one next time
Very satisfying for my dog 🐕
Luna Fritz
A Canine Cuisine Craze
"Our dog, Luna, has never been more excited for mealtime since we switched to Wishbone's Beef and Lamb mix.
Get 10% Off Instantly – Join Our Pack!
Sign up for our newsletter today and enjoy 10% off your first purchase. You'll also get pet care tips, fun content, and first dibs on exclusive offers.
Learn More
-
Unraveling the Mysteries of Picky Pet Eaters
Read NowIn the curious world of pets, each cat and dog companion holds a lot ...
-
How Freeze-Dried Raw Can Cure Your Picky Pets
Read NowAre mealtime battles with your pet becoming a daily ordeal? With freeze d ...
-
Dog Food Pros & Cons: Grain-Free or With Grain
Read NowGrain-inclusive diets contain grains such as corn, wheat, and rice ...
